Operating-minded guidance for destination developments.
For mixed-use projects, entertainment districts and destination developments, Adam Saks turns the vision into an actionable development and operating strategy.
Plan the project around how it will run
Hospitality and entertainment anchors can drive traffic, occupancy and rents. The decisions that make that work start long before opening day.
From vision to opening readiness
Vision to strategy
Translate the vision into an actionable development and operating strategy.
Tenant mix & anchors
Tenant mix, anchor strategy, LOIs, partner alignment and commercial positioning.
Owner representation
Across design, tenant improvements, contractors and opening readiness.
Public-private coordination
Municipal stakeholder communication and operating solutions.
CapEx, phasing & pro formas
CapEx priorities, phasing, governance, pro formas and expansion playbooks.
Hospitality & entertainment integration
Bringing restaurants, attractions and events into mixed-use environments.
Cannon Beach, Mesa, Arizona
A 38-acre mixed-use destination where Adam Saks served as COO of both Cannon Beach and Revel Surf, part of the planning and development team from inception through the opening of Revel Surf Park and the surrounding real estate. Cannon Beach brings together food & beverage, retail, professional services and entertainment, with national brands complementing a curated selection of local brands.
- Ownership proxyLed two legally and financially distinct entities as the primary proxy for ownership.
- Expansion blueprintOperating model, governance structure and expansion plan for a multi-site national portfolio, with a second Revel Surf location under way in Texas.
- Tenants & municipal partnersOversaw tenant improvements, contractors and tenant relationships, translating regulatory constraints into workable operating solutions. Mesa’s economic development director on the partnership.
- World record eventWorked in conjunction with Record Breakers for a world record event featuring Coby Raha.
“Entertainment is about everything in one place.”
Adam Saks, on the Cannon Beach effect (Wavepool Mag)
In the press: Travel + Leisure, Phoenix New Times and Surf Park Central. More interviews.
Development at scale
Figures from UltraStar Multi-tainment Management, where Adam Saks served as President.
Maricopa Economic Development Alliance
Recruited by the City Manager to lead MEDA as Executive Director (2021–2022) after serving on its board, Adam Saks rebuilt the alliance's branding, messaging and materials and helped secure a $100M LOI, with another $500M in CapEx under negotiation.
- Visit MesaBoard of Directors, 2022–present
- Maricopa Chamber of CommerceFormer Chairman of the Board
- Maricopa Community FoundationFounding Board Member & Treasurer
- More board serviceSee Adam Saks’ full board history
Bring operating insight in early
It starts with a vision
The most important part of any project is listening to and understanding the vision behind it. Kinetic H&E’s approach to any interaction is a respectful consideration for the client's own feelings and motivations behind the project.